Influencer 2025: The Creator Guide
Becoming an influencer in 2025 – How to get started as a creator
Want to become an influencer? This guide will show you how to successfully launch as a creator in 2025, build followers, and earn money with brands like Sneakeez.
Influencer life: Content creation begins in the wardrobe
In today's creator economy, many dream of becoming influencers. 2025 is the perfect time to turn that dream into reality. Why? Because platforms have never been more open to new creators—whether on TikTok, Instagram, or YouTube.
But how do you actually become an influencer? What steps are necessary, and how do you make money doing it? You'll learn all about it now – step by step.
What does an influencer actually do?
An influencer is someone who influences a specific target group through their online presence – whether in fashion, fitness, gaming or DIY.
Micro influencers with 1,000–10,000 followers are particularly sought after because of their authenticity and active communities.
Which platform is right for you?
Instagram is the classic for visual content: fashion, food, beauty, lifestyle.
➡️ Ideal for storytelling & visual aesthetics
🎵 TikTok
TikTok is short, creative, viral – perfect for quick reach and trends.
➡️ Ideal for personality & entertainment
🎥 YouTube
YouTube offers long-form content, deep engagement, and strong monetization opportunities.
➡️ Ideal for tutorials, vlogs, reviews
How to start as an influencer – step by step
- Find your niche: What excites you? Sneakers? Jewelry? Fitness?
- Create high-quality content: Quality over quantity. Show personality.
- Build your community: Be active, respond to comments, use stories.
- Learn influencer marketing: collaborations, branding, reach.
Earn money as an influencer – here's how
- Paid collaborations with brands
- Affiliate marketing
- Own products or digital offers
- Creator Funds from TikTok & Co.
Many methods require reach or know-how – or you can take the easy route with Sneakeez.
Bonus: Start your own collab with Sneakeez
Do you want to earn money passively and build your own brand at the same time?
Sneakeez allows you to design your own shoe jewelry – with:
- ✅ Prototyping & Production
- ✅ Online shop & fulfillment
- ✅ Fair revenue share
How it works:
- You create a design with us
- We produce & sell via sneakeez.de
- You promote the product to your community
- You earn with every sale
No warehousing. No shipping. 100% creator power.
Then contact Sneakeez now and start your creator collab!